An independent professional laughing as he hands an order out of his food truck window

Finally.Health benefits built for today’s workers.

Choose what you need.Build around your budget.Yours wherever work takes you.

Build my benefits

and insured by Federal Insurance Company and ACE American Insurance Company, both companies.

Fits your budgetPay only for the benefits you keep.
Know costs before careSee the price before you book.
Moves with your workNever tied to one employer.
No deductible to clearPays from your first visit.

This policy provides limited benefits on a fixed indemnity basis. It does not constitute comprehensive health insurance coverage and is neither Minimum Essential Coverage under the federal Affordable Care Act (ACA).

Your work. Your life. Your way.

You have more freedom than ever in how you work and live. Now your health benefits can work that way too.

Choose the benefits that matter to you.
Build benefits around your budget.
Take your benefits wherever work takes you.
Meet Mobile Health Benefits by Smirk.

Finally.Benefits that belong to you, .

How Smirk works.

Build your benefits

Pick the plan you want and tweak the benefits.

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Book your visit

No networks. Smirk covers care from any doctor you choose, with reduced fees at 1.5M+ providers.

  • See any doctor
  • Includes unlimited online visits at no extra cost
  • Most benefits start immediately
A print shop owner leaning on his counter, phone in hand, mid-conversation

Use your benefits

A fixed cash benefit for every type of care. Your benefit lands in your Smirk Wallet™ and pays the clinic directly. You see your benefit and estimated cost before the visit.

  • Get cash back if your care costs less
  • Only pay the difference if care costs more
  • No deductible
A woman on her front stoop, phone in hand, laughing mid-conversation beside her bike

Say your plan pays $150 toward a doctor visit.

Visit costs
$100
Your benefit
$150
Back to you
$50
Build my benefits

Say your plan pays $150 toward a doctor visit.

Visit costs
$100
Your benefit
$150
Back to you
$50
Visit costs
$200
Your benefit
$150
You pay
$50
Build my benefits

Start with you.Build from there.

Tell us about yourself: what matters to you, how you use care, and how much you want to pay each month. Ailene™ turns your answers into benefit recommendations built around you.

01How often do you see a doctor?
Twice a year, when I make the time.
02Pay less each month, or less at the office?
Less at the dentist and the eye doctor.
03How much cash if a serious illness or injury hits?
Not my worry right now. Teeth and eyes first.

Your benefits

Health benefitsYou get $150 for each of 2 doctor visits, $100 on hospital admission.
Telehealth by SmirkA phone or video call with a doctor, $0. Telehealth is a non-insurance benefit and not underwritten by Federal Insurance Company.
Dental$150 for each of 2 cleanings, $300 for a filling, $400 for oral surgery
Vision$75 for an eye exam, $110 for glasses or contacts
$110
a month
Build my benefits with Ailene™

Example plans built by real people. What yours covers and costs is up to you, and changes with the benefits you pick and where you live.

Finally.Health benefits you can actually use.

Meet Ailene™, your AI Personal Care Concierge. She doesn’t just design your benefits. She helps you use them.

Find care
Know what it will cost
Get more from the benefits you chose

So you always know what to do next.

sits behind Ailene™, and your data stays with you.

Medical and telehealth are already yours with Smirk. Ask me anything about using them.
I need to see a doctor about my knee.
Four near you are rated well for joint pain. The closest has Thursday morning open, and I can book it for you now.
What would that cost me?
They charge $180 for a first visit. Your benefits pay $150 of it, so you pay the other $30. You see both numbers before I confirm anything.
What else can I use this for?
More than most people realise. Telehealth is $0 at any hour, and there is a yearly checkup in there that almost everyone forgets. I can list everything you have not touched this year.
Am I getting everything I could out of it?
Not quite. You have two dental cleanings and a screening still unused this year, and your benefits pay toward every one of them. Say the word and I will get them in the calendar.

Different lives. Different needs. Different benefits.

Meet Marco, Keisha and Diane. They each chose the benefits that mattered to them and a budget that worked for their life.

Marco at a loading dock, wheeling a stack of chairs on a hand truck

Marco’s benefits

“If I get hurt on a run, I lose the income and the month.”

Health benefitsYou get $150 for each of 2 doctor visits, $100 on hospital admission.
Telehealth by SmirkA phone or video call with a doctor, $0. Telehealth is a non-insurance benefit and not underwritten by Federal Insurance Company.
Accidental death & dismemberment$100,000 for accidental death or dismemberment
Critical illness$10,000 on diagnosis, paid to you
Not picked

dental, vision, prescriptions, mental health, accident medical expense.

$36a month
Keisha laughing as she styles a client’s curls at her salon chair

Keisha’s benefits

“I haven’t seen a dentist in three years, and I squint at every client’s phone.”

Health benefitsYou get $150 for each of 2 doctor visits, $100 on hospital admission.
Telehealth by SmirkA phone or video call with a doctor, $0. Telehealth is a non-insurance benefit and not underwritten by Federal Insurance Company.
Dental$150 for each of 2 cleanings, $300 for a filling, $400 for oral surgery
Vision$75 for an eye exam, $110 for glasses or contacts
Not picked

prescriptions, mental health, critical illness, AD&D, accident medical expense.

$110a month
Diane smiling in the doorway of a home, welcoming clients inside

Diane’s benefits

“I’m used to great benefits. I want strong cover for the care I actually use.”

Health benefitsYou get $200 for each of 5 doctor visits, $3,000 on hospital admission, $4,000 for surgery, $500 for a yearly screening.
Telehealth by SmirkA phone or video call with a doctor, $0. Telehealth is a non-insurance benefit and not underwritten by Federal Insurance Company.
Dental$150 for each of 2 cleanings, $300 for a filling, $400 for oral surgery
Accidental death & dismemberment$100,000 for accidental death or dismemberment
Accident medical expense$5,000 of accident medical expense costs
Critical illness$10,000 on diagnosis, paid to you
Not picked

vision, prescriptions, mental health.

$350a month

Example plans built by real people. What yours covers and costs is up to you, and changes with the benefits you pick and where you live.

Choice looks good on everyone.

Tell Ailene™ what matters to you, what you’ll actually use and what you want to spend, and she builds your plan around it.

Ask Ailene™ anything.

Health benefits can come with a lot of questions. Ailene™ is here to give you clear answers about Smirk, your benefits and how they work. Ask her the question you actually have, in your own words.

Try asking

Or start with the questions we hear most.

About Smirk

Is Smirk insurance?

Smirk benefits are insurance, underwritten by Federal Insurance Company and ACE American Insurance Company. Not a discount card or a membership. It works differently from traditional major medical. Rather than an open-ended share of every bill, each benefit pays a set amount toward a kind of care, so you know your number up front. It can sit alongside your medical insurance plan. It is a different category of coverage: a supplemental fixed indemnity insurance, not comprehensive major medical coverage.

Who provides the benefits?

Plans are underwritten by Federal Insurance Company and ACE American Insurance Company. Smirk helps you customize plans and how you use them.

Where can I use my benefits?

At any provider you choose. Smirk itself is rolling out state by state, so check your ZIP at signup and Ailene™ will tell you instantly whether you can enroll where you live.

Why does Smirk cost less than a marketplace plan?

Plans pay a set dollar amount for specific services, like a doctor visit or a hospital stay, rather than a percentage of the bill. You choose the benefits you want and pay only for those. For context, the average amount people paid for marketplace coverage after tax credits rose 58% in 2026, after the enhanced tax credits expired. Insurers have proposed a median premium increase of 15% for 2027. Sources: KFF analyses of 2026 marketplace enrollment and 2027 rate filings. Smirk is not a marketplace plan and does not replace comprehensive health insurance. Benefits are paid in fixed amounts and may not cover the full cost of care.

Do I need to answer health questions or pass a medical exam to enroll?

No. Smirk is guaranteed issue, so you can enroll regardless of your health status. There is no medical exam and no health questionnaire, and nothing about your health changes your price. Benefits are paid subject to the terms of the policy, and some carry a short waiting period. Ailene™ tells you which ones apply to you before you buy.

Can I deduct my premiums if I’m self-employed?

That is one for your accountant. Tax treatment depends on how you work and how you file, and we do not give tax advice. Bring your Smirk details to the conversation.

About Ailene™

What can Ailene™ help me with?

Building your benefits, explaining what they pay, finding care, booking it, reading a bill, and getting more out of what you already chose. Real human support sits behind her.

How does Ailene™ know what’s right for me?

She asks. A few plain questions about how you use healthcare and what you want to spend, then she builds around your answers and shows the price as it moves.

What information does Ailene™ use?

What you tell her, and the benefits you have chosen. Nothing about your health is required to enroll in the first place.

Is my information private and secure?

Yes. Your data stays with you and never changes your price. Smirk plans are guaranteed issue, so there is no medical exam and no health questionnaire to hand over.

Your benefits

What can I choose?

An unlimited telehealth plan is provided by Smirk, plus all base benefit plans come with office visits and lab services. On top of that you choose from hospital and surgery benefits, dental, vision, prescriptions, accident, critical illness, mental health, therapy and preventive screening. Take one, take all of them, and set the level of each.

When do my benefits start?

Join any day of the year, even if you missed open enrollment. Most benefits are usable right away, and Ailene™ tells you which ones carry a waiting period before you buy.

Do my benefits stay with me if my work changes?

Yes. They are yours, not your employer’s. No COBRA cliff when a job ends, no gap between contracts, and no coverage year to wait out. Change jobs, go freelance: nothing lapses.

Do Smirk benefits have deductibles?

No. Since this is not a major medical plan, there is no upfront deductible to clear first. Your supplemental health benefits pay a set amount for each kind of care, at any provider. If you add the optional Accident Medical Expense plan, it comes with its own deductible of $100 or $250 per accident, depending on your plan. Everything else in your plan pays from Day 1, with no deductible.

Can I cover my spouse or kids?

Yes, spouse and dependents who want benefits can get their own set.

Using your benefits

How do I find care?

Ask Ailene™. She looks at who is rated well near you, checks what they charge against what your benefits pay, and books it. You see both numbers before she confirms anything.

Can I keep my doctor?

Yes. There is no network, so any licensed provider you choose works.

How do I know what I’ll pay before I go?

Your benefits pay a set amount for each kind of care. Ailene™ shows you that number next to what the provider charges, before you book, never after.

How do prescriptions work?

The prescriptions benefit pays a set amount per refill, generic or brand depending on the level you chose. Fill it at any counter, and Ailene™ shows you the price before you collect.

Your life. Your budget. Your benefits.

Built around what matters to you, with Ailene™ there to help you make the most of them.

Build mine